Press Releases

Orvis Names Reenie Benziger Chief Product Officer
Outdoor retailer expands its executive leadership team with the appointment of first chief product officer MANCHESTER, Vt. (Dec. 21, 2020) — ... Read More

Brown Folks Fishing Tackles Racism and Inequality in Fishing Industry with New Pledge
The Orvis Company to become first Angling for All pledgee LOS ANGELES (JULY 29, 2020) — Brown Folks Fishing (BFF), an ... Read More

The Orvis Company Appoints Simon Perkins President
Third generation to assume leadership of family-owned, 160-year-old outdoor retailer MANCHESTER, Vt. (May 26, 2020) — Orvis, the family-owned outdoor retailer, ... Read More

Orvis Launches Bevy of Virtual Fly-Fishing Educational Opportunities Online and on Cable Television
FOR IMMEDIATE RELEASE Outdoor retailer continues serving educational mission with online fly fishing instruction and second season of popular fly fishing ... Read More

Orvis Partners with Local Manufacturers to Support Roanoke Homeless Community During COVID-19
FOR IMMEDIATE RELEASE Orvis Partners With Local Manufacturers to Support Roanoke Homeless Community During COVID-19 Outdoor retailer is producing 2,000 masks ... Read More

Orvis Launches 50/50 On the Water Film Tour
Tour aims to inspire and celebrate women in fly fishing MANCHESTER, Vermont – Outdoor retailer Orvis has launched a film tour ... Read More

Orvis joins Western Native Trout Challenge to Support Conservation Effort
First two anglers complete Native Trout Challenge and win surprise of Orvis Helios 3 fly rods The first two anglers to ... Read More

Orvis Diverts 13.5 Million Plastic Bottles from Landfills with New Eco-Friendly Dog Beds
MANCHESTER, Vermont – Orvis has introduced a new, eco-friendly version of its Comfortfill™ line of dog beds, Comfortfill™ Eco, made from ... Read More